Xerox has introduced the acquisition of UK-based print and digital advertising and marketing companies supplier Go Encourage because it seems to be to extend its international digital companies presence.
The transfer is anticipated to enhance the transformation of Xerox’s transactions and junk mail companies into multi-channel communications, in addition to speed up the corporate’s development throughout the EMEA area.
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In an announcement, Xerox mentioned it’s targeted on “widening the scope” of its Digital Providers and Buyer Engagement Providers.
“Go Encourage’s capabilities will help the transformation of our transactional and junk mail companies into multi-channel communications, speed up development in EMEA and create new avenues for us to assist present and new shoppers,” mentioned Darren Cassidy, UK & Eire Managing Director and senior vp of EMEA International Doc Providers at Xerox.
Primarily based in Leicester, Go Encourage is a service advertising and marketing company that mixes strategic advertising and marketing consultancy with information science and analytics, digital transformation, buyer loyalty programme design, inventive advertising and marketing companies and print and mail companies.
The agency companies prospects throughout the EMEA area, delivering loyalty schemes and advertising and marketing options to family names comparable to Sky, BT, Tesco, Waitrose, and Lakeland.
Go Encourage positions itself as “massive sufficient to be safe and credible, however not too massive to lose the power to offer bespoke companies for shoppers.”
Xerox mentioned the takeover will assist enhance its purpose of bringing revolutionary options to the office. Phrases of the transaction weren’t disclosed.
“We’re thrilled to affix the Xerox group and desperate to contribute to the expansion of Xerox Digital Providers,” commented Patrick Headley, chief govt officer at Go Encourage.
“Along with Xerox, we are going to broaden the portfolio of excessive worth companies for our increasing consumer base all through the UK and past.”
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